OUR TEAM

A woman smiling and holding a shaker bottle with a fitness logo, standing in a room with a window in the background. Next to her is a graphic overlay with her name MS Storm Angel and her title as Director of Fitness & Wellness Strategies.
Presentation slide with the title 'TJ (HURTMAN23)' and the subtitle 'Director of Gaming Partnerships & Strategies.' The slide includes a photo of a man with short hair, a beard, wearing a black shirt and purple tie, sitting at a table in a dimly lit conference room.
Man wearing black T-shirt and pants with logos, holding a water bottle, standing outdoors near a brick wall

I have always had a heart for helping others and starting/building new adventures. As a senior in high school, I started a local mobile DJ business where I learned what it meant to handle the day-to-day lifestyle of operating my own company. The hard work ethic and amount of control I had over my own life and outcome became something I grew accustomed to. With a passion for chemistry and science, going into a career of pharmacy shortly after felt the complete opposite; my love for people and helping others’ health bloomed from this career path at the time but the growth felt complacent.

After seven years and rigorous pharmacy and chemistry courses, I discovered that a career path in pharmacy was not right for me. If I fail at something I didn’t enjoy doing, why not try and succeed at something I liked? ‘Freshen Up Hydration’ was founded in 2020 with sheer healthiness in mind with a drive to create a healthier alternative to sports and energy drinks. The beautiful part was the art of transcribing what I learned from my chemistry courses and being in a community pharmacy setting into connecting with people inside of a people business when presenting our company to new customers. Coming from a background in gaming and fitness, we exploded in both of those markets respectively and now help thousands of people with their daily energy needs in the cleanest way possible that other companies simply aren’t doing, and simply cannot do.

Freshen Up to the Moon!


-Jordan (Chairman/CEO)

Collection of logos representing various brands, including Automotive Addiction, Cosmic Snax, Kick, Respawn, Stock Designs, MAC Prints, Arsenal Sports, Just Fresh, and others, with the header 'Brands We Work With'.

Hear what our customers are saying about us!

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